3-IN-ONE Classic Racing

Communication DESIGN, IMAGE retouch AND PRINT

As the creators of the ‘Toolkit in a can’, along with a professional range of high performance formulas, it’s not surprising that 3-IN-ONE has close ties to the world of racing.

The company has long been involved in racing events around the world, including touring car racing and sponsoring cars and drivers.

For this promotional project, racing fans were offered the chance to win a day on a race weekend, working at Silverstone with a race crew and receiving driving experience and tuition from a professional driver.

These images show the brochure we designed to publicise the competition. The style is in keeping with the rebranding brochure we’d previously created, with bold colours and fonts reflecting the company’s strong history.

We placed priority on the layout and imagery, to capture the exhilaration of motor racing and the opportunities this competition was offering. Needless to say, the competition was a great success for 3-IN-ONE as well as the lucky competition winner.