WD-40 SPECIALIST marketing materials
Brand Identity, TRADE Communication AND PRINT
As you can see from these images, we created a striking background introducing the family of Specialist products.
We again portrayed a pegboard of tools, including the different WD-40 images, to make it clear that WD-40 is an essential part of any toolkit.
We used strong background colours as reference points, making it easy for retailers to distinguish each of the different products.
These final images show the other materials created for this range, which included roller banners, display units, posters and smaller targeted leaflets.
